AI Insights · Timothy · October 2021
Top 5 Educational Games in Brazil: Q3 2021 Performance
In Q3 2021, the top 5 educational games in Brazil saw varied performance in downloads, revenue, and active users. Data from Sensor Tower highlights key trends for these apps.
In the third quarter of 2021, educational games continued to engage users in Brazil, with the top five apps showing diverse performance trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides a detailed look at these metrics.
Toca Boca World saw robust weekly downloads, peaking at 208K in late September. Weekly revenue for the app fluctuated, reaching a high of about $84K in early July and ending the quarter at approximately $57K. The app maintained strong weekly active users, with a noticeable increase to over 3M in early September before stabilizing around 2.5M.
Toca Boca Jr experienced a steady download rate throughout the quarter, with a peak of 144K in mid-July. Revenue for the app remained modest, with weekly earnings generally below $400, peaking at $372 in mid-September. Active users showed a slight decline, going from about 1.1M in early July to around 945K by the end of September.
Baby Panda World : Kids Games exhibited a significant drop in weekly downloads from 138K in late June to around 33K by the end of September. Despite this, its revenue remained relatively stable, averaging around $500 per week. Active users saw a declining trend, starting from 1.5M in late June and dropping to about 1.2M by the end of the quarter.
Masha and the Bear Educational had a consistent download rate, peaking at 105K in mid-July before declining to around 57K at the end of September. Revenue for the app was minimal, with weekly figures generally below $50. Active users also saw a decline from about 630K in late June to around 488K by the end of September.
Lastly, Baby Princess Phone maintained a relatively stable download rate, peaking at 84K in early September. The app did not generate revenue during the quarter. Active users remained steady, averaging around 490K throughout the quarter.
These trends highlight the varying performance of educational games in Brazil, with significant fluctuations in downloads, revenue, and active users. For more detailed insights, visit Sensor Tower.